Visual Communication

What can art tell us about how the brain works? And what can the brain tell us about how we perceive and create art? Humans have created visual art throughout history and its significance has been an endless source of fascination and debate. Visual art is a product of the human brain, but is art so complex and sophisticated that brain function and evolution are not relevant to our understanding? This book explores the links between visual art and the brain by examining a broad range of issues including: the impact of eye and brain disorders on artistic output; the relevance of Darwinian principles to aesthetics; and the constraints imposed by brain processes on the perception of space, motion and colour in art. Arguments and theories are presented in an accessible manner and general principles are illustrated with specific art examples, helping students to apply their knowledge to new artworks.

For years, the signs in the New York City subway system were a bewildering hodge-podge of lettering styles, sizes, shapes, materials, colors, and messages. The original mosaics (dating from as early as 1904), displaying a variety of serif and sans serif letters and decorative elements, were supplemented by signs in terracotta and cut stone.

This publication shows the visual dynamics of Arab photography in all its fascinating beauty, revealing a rich new aesthetic. We see works of great political and cultural relevance by thirty-six photographers. Their visual imagery constitutes an exciting and instructive journey for the reader. Each of the contributing photographers was asked to supply a statement on his or her life and experience as an artist. Rose Issa is a curator, writer, and producer who has championed visual artand film from the Arab world for nearly thirty years. She produces exhibitions and publications with public and private institutions worldwide.

This is a newly revised edition of the classic book The Art of Photography (first published in 1994), which has often been described as the most readable, understandable, and comprehensive textbook on photography.

A complete introduction to photography, this book is an essential resource for students across the visual arts. This second edition has been extensively updated, with a greater range of visual examples from master photographers and up-to-date information on digital photography.

When the fashion industry declares that lime green is the new black, or instructs us to "think pink!," it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue.

With the shift from film to digital, a new view of the future of cinematography has emerged. Today's successful cinematographer must be equal parts artist, technician, and business-person.

Typography 33 from the Type Directors Club is the only annual devoted exclusively to typography, showcasing the year's best typographic work in books, magazines, stationery, web graphics, and more. This year's winning designs were selected by American graphic designer and artist Paula Scher.

The Anatomy of Type is the ultimate stylistic guide to the intricacies and design of 100 indispensable typefaces. A delightful, colorful, and visual reference guide created by Stephen Coles and Tony Seddon-two acknowledged pros in the font design world-The Anatomy of Type was developed with typographers, graphic designers, and font geeks in mind, graphically and visually expanding on the current font-mania initiated by Simon Garfields's Just My Type.

From principle to practice, get it all in the revised edition of the comprehensive introduction to typography. Type Rules: The Designer's Guide to Professional Typography, 3rd Edition is an up-to-date, thorough introduction to the principles and practices of typography.

Fonts based on handwritten scripts are some of the bestselling typefaces of the font foundries. They bring personality and authenticity to graphic design - whether on business cards and flyers, or in packaging and advertising.

This A to Z survey of typographic design by leading typographers A2/SW/HK showcases over 100 carefully selected contemporary designers, including the best examples of their current work. Featured designers include M/M (Paris), David Pearson, Philippe Apeloig, Anthony Burrill, Marion Deuchars, and Non Format, among others. Essays by acclaimed design writers Emily King, Paul Shaw, Monika Parrinder, and Colin Davies go on to explore the past and future of type design as well as discussing the key issues affecting the discipline today. This book will encourage and inspire the next generation of designers as well as providing a sourcebook for seasoned designers and educators.

If Paul Rand was the most influential American graphic designer of the twentieth century, thenPaul Rand: A Designer's Art is the most important on his work. A comprehensive collection of his most important and best-known designs,A Designer's Art gives unique insight into Rand's design process and theory. This new edition of Rand's classic monograph, long unavailable, meticulously re-creates the graphic quality of the original. It includes more than two hundred illustrations and twenty-seven essays, and a new afterword by Steven Heller. This book is required reading for anybody interested in modern design.